Free Seminars

PANEL: The Importance of Incentive and Recognition on the Road to Recovery
As the market starts its gradual recovery, those companies with an integrated Reward and Recoginition or Incentive program will be among those best placed to capitalise on changing market fortunes. Whether it is a sales-focused or values-driven program, a strong R&R and/or incentive focus can be the catalyst for a recovery that is quicker than most. In this session, we hear how some of Australias leading organisations regard R&R and Incentive programs as critical to their business performance in the current market environment.

Engage, Immerse and Incent - The Power of Experiences
In this thought provoking session Alan explores the power of Experiences as a driver of behavioral change. The customer, internal and external, is the focus and engagement and lifetime value are the goal.

Culture Change, Employee Engagement and Employee Recognition
Developing a strategy-supportive workplace culture was identified as an imperative by the SEMA Group, currently undergoing a transformation to develop a highly engaged workforce to drive the company vision. This presentation focuses on the story of that transformation, from the initial feedback from employees through the planning, launch and implementation of a new recognition program to change the SEMA Group culture.

The Many Faces of Loyalty and Incentive Programs
Most companies think that in order to engage in loyalty, they have to run their own points program. While these are highly popular and successful, there are many other options that may be just as appropriate. This session will cover those all options including lesser known incentive tools such as coalition and bonus point programs, soft benefits, thank you and save programs - all of which will help you retain your best customers/employees by highlighting the benefits, relevance and logistics of each.

Carrots and Jet Fighter Flights
Why are experiences such powerful gifts and rewards? What's the science behind the fun? In this session you'll learn key insights and some far out stories. You'll never buy anyone a pair of slippers again. Discover:

• How experiential programs make budgets go further due to perceived value
• Social connectivity
• Lifting discretionary effort through personalised non-cash rewards and linking these with commercial return.
• Trends in the reward and incentive space in the coming 3-5 years

Drowning Under the Loyalty Wave A Consumer Perspective
Brands are constantly striving to entrench their connection with consumers via their loyalty programs. But what if all of the effort to build a singular relationship with consumers is actually turning them off engaging with the program. With over 15 cards in the average loyalty wallet, consumers can be hit with 15 marketing campaigns at once potentially leading to overwhelmed and disengaged shoppers. In this session we talk about the experience of loyalty from the consumer perspective and isolate some key tips on where we see the loyalty market providing real value for consumers with an ever-filling wallet of cards.

The Mindscience of Motivation - What Really Works and Why!
Do incentives actually get the results you want? Knowing about the brain and how it works is fundamental to managing people. It is the key to everything: Do all incentives create better performance? The answer is - no! So which incentives do work and why? How big does an incentive need to be before people are motivated? Find out in some very simple, scientifically based exercises. But science doesn't mean boring! It means fascinating, exciting AND something reliable, not just feel-good or because it worked once. Take the guesswork out of your motivational expenditure with this straightforward, easy to understand MindScience session.

Increasing online engagement, purchase and loyalty through Digital Lifecycle Marketing
The rapid growth in consumers' use of online media has seen marketing evolve in a new digital direction. Driven by challenging economic conditions and increasing pressure to deliver stronger marketing ROI, marketers are increasingly using digital strategies, tools and techniques to engage customers and drive them to interact and purchase online. In this presentation you will learn how to increase repeat purchase, strengthen customer relationships and build customer loyalty by implementing a Digital Lifecycle Marketing program that will get your customers clicking and purchasing.

Plastic Fantastic: The Growth of the Prepaid Gift Card for Cashbacks and Incentives
The open loop prepaid card market is a relatively new concept in Australia. Louise will discuss where these type of cards can fit with a company's marketing strategies and how they can be used to support employee and customer loyalty.

Motivate, Inspire, Unify: Team Building Demo Session

Getting the Best out of Your Stakeholders (for less!)
Learn how a solid downturn like the one we're experiencing presents opportunities. This session will discuss why companies, more than ever, still need to engage and educate their key stakeholders, and what some of the most effective strategies and approaches entail. The presenter will share real life examples of engagement strategies that cut across industry verticals and hone in on the various audience touch points during the program lifecycle. In this session participants will:

• Gain insight into marketplace opinions on this topic
• Understand why engagement is a differentiator
• View real life examples of engagement in motion

The Changing Workplace Dynamics
What are your employees really thinking? Todays workforce understands that the stability of their income depends on the stability of their company and they are willing to give in the short term, to get in the longer term. This presentation draws on current research across a number of major Australian industries to highlight how employers have been managing in response to the GFC, and identifies how organizations can successfully transform themselves to win in the current market and rebuild organizational confidence.

Drowning Under the Loyalty Wave A Consumer Perspective
Brands are constantly striving to entrench their connection with consumers via their loyalty programs. But what if all of the effort to build a singular relationship with consumers is actually turning them off engaging with the program. With over 15 cards in the average loyalty wallet, consumers can be hit with 15 marketing campaigns at once potentially leading to overwhelmed and disengaged shoppers. In this session we talk about the experience of loyalty from the consumer perspective and isolate some key tips on where we see the loyalty market providing real value for consumers with an ever-filling wallet of cards.

Recognition that Resonates, the Story of NAH Rewards Me
In mid 2008, Novartis Animal Health launched a new employee recognition program NAH Rewards Me. This was Novartis first foray into the world of points based rewarding and one year on, Marie Birtles reflects on the move towards a new way to reward and recognise employees. Marie tells what the organization has learnt about employee engagement and satisfaction levels since the launch of NAH Rewards ME, and divulges the secrets of their success. You will learn why NAH Rewards Me is a leading example of how to gear internal engagement through recognition and incentivisation.

Loyalty Market Trends
The relationship between a customer and a brand has changed ... forever. Learn how leading companies are building stronger relationships with their customers. This session will detail, with real life examples, the key trends that are taking place in loyalty marketing. Come and see how companies are changing the way they acquire, retain and grow their customers to achieve better business results. The presenter will share real life examples of loyalty strategies and trends and hone in on the key themes that will shape all customer relationships in the future. In this session participants will:

• Gain insight into marketplace trends in loyalty marketing
• Understand why running a loyalty program increases the expectation of a customer
• View real life examples of loyalty in motion

How "Money Cant Buy" Experiences can be Better than Cash to Motivate Your High Achievers!
To really motivate your team, particularly high earners, you need to cut through and reach them emotionally with inspiring and exciting experiences they really cant buy. In this enlightening and thought provoking session, you see some powerful examples of how to really create different and exciting incentive programs that work. From incredible experiences to mixing it up with superstars and so much more...this session will show you and incredible new way to bring your incentive planning alive!

Engage, Immerse and Incent - The Power of Experiences
In this thought provoking session Alan explores the power of Experiences as a driver of behavioral change. The customer, internal and external, is the focus and engagement and lifetime value are the goal.

Green Benefits
Business and Climate Change? Opportunities through Green incentives, rewards and recognition.

Personalisation, Measurability, Integration Keys to Customer Engagement & Effective Loyalty Strategy

What engagement techniques or tools do you use to invigorate your rewards or incentive solutions? We will explore some of the different ways you can drive better customer engagement, retention and repetition.
You want your target audience to use and enjoy the experience so its fundamental to get personal, to get specific and take the time to listen.
Customers and staff are looking for authentic exchanges that are rewarding on a whole not just on their hip pocket. This presentation aims to show you ways to maximise customer engagement that will intern invigorate your loyalty strategy and drive you real results.

The 5C's of Incentives
The underlying question for businesses in grim economic times is; How do we do more with less? In this session you will be guided through the 5Cs of incentives covering:

• Collaboration, getting buy-in to the big picture at the earliest opportunity;
• Communication; making sure everyone knows what they need to do, what they are playing for and how they are progressing;
• Captivation, using prizes that inspire everyone no matter their age, sex or status;
• Combination, getting the structure and reward opportunities right for the business and right for the players and
• Celebration, maximising the return on investment and performance with an injection of fun you can improve performance, employee and client engagement and the bottom line.

Corporate Team Building Demo Session - African Drumming
Drum Beats Team Building activities transform and unite groups of people through rhythm! With a drum for each participant, the group is led on an exhilarating rhythmic adventure. Within minutes energy levels are heightened as the participants work together to discover the rhythm of their team.

The Rise and Rise of Sales Incentives
Remember articles regarding rampant sales commissions on dodgy financial products; rewind the arguments over excessive payments to a few whilst many fight for a CPI increase; reflect on the headlines made of sales staff sharing a beer on the beach! Whod want to defend the practice of sales incentives in this day and age? If you think sales incentives have been sullied forever, you will need to think again after hearing Sue Jackson.